Hyundai poaches BMW M man to head performance division

Hyundai as well as Kia’s ambitions to develop severe performance cars have moved up a gear with the visit of a crucial executive from BMW’s popular M division. Hyundai has already announced plans to form a performance sub-brand dubbed ‘N’ as well as this new visit from BMW M appears to be the next step towards a sportier future for the Korean marques.
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Albert Biermann, 57, will join Hyundai motor group in April 2015 as head of automobile test & high performance development, as well as has been appointed to help speed up the roll-out of hot Hyundai as well as Kia models. He will be tasked with improving the dynamic capabilities of the brands’ models across the ranges. 
The firm says it intends to ended up being “a technical leader in ride as well as handling, producing automobiles that lead their respective segments for motorist engagement”. 
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Biermann brings with him a lot more than 30 years of experience in the advancement of quick cars. He joined BMW in 1983 as well as was involved in some of the company’s a lot of popular road as well as race cars, as well as was a lot of recently vice president of engineering of BMW M Automobiles as well as BMW individual at BMW M GmbH – a position he held considering that 2008.
Woong Chul Yang, vice chairman of Hyundai motor business as well as head of Hyundai-Kia R&D Center, said: “This is a senior engineering visit as well as an crucial part of our effort to additionally optimise the dynamics of our vehicles, supplying even greater rewards for keen drivers.
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“Mr. Biermann has unrivalled credentials in this field as well as his proficiency as well as experience will help us bring forward the advancement of new Hyundai as well as Kia cars that are great to drive, as well as speed the transfer of innovative technologies as well as insights between our road-car as well as motorsport engineering teams.”
Do you think a little BMW M knowhow can push Hyundai to the top of the hot hatch charts?  Let us know in the comments section below…

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