Citroen really hopes to offer as much as 10 per cent of all of its cars over the Web by 2021, the firm’s manager has suggested – although plans to introduce on the internet retail in the united kingdom have been put back by at least two years.
The French brand’s CEO Linda Jackson exposed to car reveal at 2016’s Paris motor show that Citroen was planning to introduce transparent-priced, on the internet retail in the UK from 2017. however now she admits that the process has ended up being “more complex” as well as that while Citroen is still dedicated to Web retail, it is weighing up a couple of different deal designs before introducing on the internet sales to British customers.
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“We have an objective – not a belief – that Web sales might be 10 per cent of our worldwide overall by 2020 or 2021,” Jackson said. “Currently it’s barely one per cent. as well as those clients who are purchasing on the internet best now are those who won’t go into a dealership.
“I still believe there’s a location for the dealership in the process – a possibility to touch as well as test the car. We as a group – so PSA, in the type of Peugeot – is testing a sales process with completely integrated on the internet retail, whatever from purchasing the vehicle to doing the finance. We will comply with with that, however not in 2018. then we’re likewise taking a look at one more format, where we’re selling cars that are in stock at dealerships. We’re trying to merge the two of these, as well as the UK will get them, however most likely at the back end of 2019 or into early 2020.